GRAPHICS FOR FLOORS IS A NEW, ATTRACTIVE AND EFFECTIVE METHOD OF ADVERTISING FOR APPLICATION ON FLOORS AT THE POINT OF PURCHASE!
Graphics for floors is a new, attractive and effective method of
advertising developed by 3M. It was designed to deliver
maximum impact in the point-of-purchase display - because
that's where about 70-80% of specific product purchase
decisions are made.
It can be placed on most floor surfaces, so the graphics
jump out at customers and give great exposure for
products. Preliminary in-store consumer tests, done in
USA, Canada, Norway, Germany, France and Hungary, showed
that 3M Graphics for floors created an average sale lift of 18
percent.
Additionally, Graphics for floors can be warranted in two
options - up to 1 month or 1 year - for slip resistance,
image retention and removability. Graphics for floors are also
backed by the 3M Matched Component System Warranty (MCS).